Naver, South Korea’s leading firm, introduces advanced AI to compete with ChatGPT.

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SEOUL — Naver, South Korea’s biggest internet search company, unveiled its own generative artificial intelligence service on Thursday, vowing to fight bigger global rivals like ChatGPT-developer OpenAI on its home turf. 

The company said that Cue: — the name of the new AI service — best understands South Korea’s culture, background, regulations and laws, giving it a key advantage at home.

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