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3 Steps to a More Profitable AdSense Website

It seems like every person and their dog wants to make money with Google AdSense. In addition, it seems that every new webmaster who dares to venture into this territory does so with a quick profit in mind.

One thing we always remember about Google AdSense is that it’s like any other monetization method: it takes its fair share of failures, a huge amount of trial and error, to get it right. .

The biggest risk that many webmasters face, especially webmasters who are new to the process of monetizing a website using Google AdSense, is relying solely on the medium to make money from their web presence.

Google AdSense should be just one monetization strategy in a collection of monetization strategies for a blog or website – what’s more, it should not be the sole reason for the existence of your website.

However, in this article I’m going to go deeper into some of the steps you can take to potentially improve the AdSense earnings you get from your blog or website.

#1: Increase the Prominence of Your Ad Units:

The simplest way to improve your current AdSense earnings is to focus on increasing the prominence of Ad Units that are currently on pages throughout your website.

The simplest way to achieve this is to raise Ad Units above the fold on your site, and make them one of the focal points of your landing pages.

Many webmasters focus so much on integrating AdSense ads into their content without really thinking about where, rather than how, these Ads should be placed.

The best position for your Ad Units is obviously above the fold of your website.

#2 Integrate Your Ads with Your Content

It’s easy to try and make your AdSense Ads stand out from the rest of your content – however, it’s also one of the biggest things new AdSense developers do when launching a new web presence.

It’s really simple, all you have to do is ask yourself whether or not you want to click on an Ad because it’s highlighted in a bright shade of orange? The answer is usually no.

You should always be more focused on trying to integrate your Ads as opposed to making them stand out. Not only will this benefit your click-through rate, but it will also likely result in more clicks, clicks that are more likely to convert, for advertisers.

#3 Consider the Number of Ad Units you place on a page

Web users generally do not respond well to “Ad Farms.”

You need to start looking at your website like one of your users – you need to ask the question: does the proliferation of Ads on this page in any way interfere with the experience of user?

If the answer is yes, then you need to rethink the positioning of Ads on the page.

When it comes to Google AdSense, less is often more. Users are becoming more and more aware of Ads on the web – they know what they look like and in many cases, they are subject to “Ad Blindness.”

Again, the end goal should always be integration, rather than emphasis, and advertisement.

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